When Linden Lab’s Second Life debuted in 2003, few anticipated just how much it would popularize the concept of the metaverse. That’s certainly true for James Au, a freelance tech writer who was hired by the company to report on the platform and its users shortly after its launch—by becoming an avatar within the virtual world himself. Listen as he recounts the early days of the platform, how it foreshadowed many of today’s toxic social media issues, and why so many have returned to it during the pandemic.